In May, Sabre CEO Kurt Ekert stood in front of investors on the company’s Q1 2026 earnings call and said something GDS executives almost never say about each other on
The default framing in global distribution conversations treats emerging markets as a single lagging category, somewhere behind North America and Europe on a shared timeline, waiting to catch up. That
Building airline retailing infrastructure has long been one of the highest technical barriers in travel technology. Atlas has just lowered that barrier. The company announced this month that it is
Every few weeks another airline announces that its NDC content is now “live”. The press release follows a familiar script: a new distribution partnership, a market count, a quote about
Kenya’s travel agency industry is becoming easier to connect to airlines while becoming harder to finance. Those two shifts are unfolding on almost entirely separate tracks, and together they may
Travelport and Turkish Airlines have signed a new multi-year distribution agreement that, for the first time, brings New Distribution Capability into the scope of their partnership. The deal extends a
Egypt has spent the first half of 2026 accumulating distribution news the way few North African markets have. A flag carrier deployment that leapfrogged the region on NDC sophistication. A
Air Zimbabwe is preparing to fly directly to London for the first time since 2011. The aircraft and the ACMI structure behind it are only part of the story. The
Carriers across Africa and the Middle East have spent the better part of two years racing to catch up on NDC: adopting the standard, retiring EDIFACT dependencies, rebuilding agency relationships
There is no single “Africa is behind” or “MENA is ahead” story. Both regions contain markets moving at radically different speeds. There are multiple regional stories, and the closer you
